Jollibee Group among Forbes’ World’s Best Employers for third straight year (2024)

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The Jollibee Group is not only the highest-ranked Philippine-based company in the listing but is also the highest-ranked restaurant company in the world

For the third straight year, Jollibee Group is named among the World’s Best Employers by Forbes this 2022. Jollibee Group is the highest-ranking restaurant company in the said global listing, as well as the highest-ranking Philippine-based company.

Jollibee Group’s ranking rose to 106th this year, a significant improvement from 239th and 256th in 2020 and 2021, respectively, and affirms the company as a world-class employer of choice.

“We are honored and grateful to receive this global recognition, which validates our company’s commitment to providing excellent care to our employees. By incorporating a People Agenda into our business strategy, we can capitalize on our people’s strengths and provide them with opportunities for growth and development,” said Jollibee Group president and CEO Ernesto Tanmantiong.

Forbes and its market research partner Statista polled 150,000 employees from 57 countries to assess companies based on their image, economic footprint, talent development, gender equality, and social responsibility. Respondents were also asked how willing they were to recommend their own employers to family and friends. The final list includes the 800 companies with the highest total scores.

Evolved People Agenda

“To continuously support the business as we reposition the Jollibee Group for growth post-pandemic, our People Agenda had to adapt. While we continued prioritizing the safety and wellbeing of our employees, we also focused on strengthening organizational capabilities, enhancing our talent development and succession, and creating new ways of working built around speed, agility, and collaboration,” said Arsenio Sabado, Jollibee Group chief human resources officer.

“Many of our People Plans are centered around Employee Communications, with the objective of aligning our leaders and connecting our employees not only to our growth strategies, but more deeply to our mission of serving great-tasting food, bringing the joy of eating to everyone. This deep sense of purpose and love for our brands are the intangibles that help endear us to our employees and their families, our communities, and ultimately to our customers,” added Mr. Sabado.

Jollibee Group also adopted a hybrid model for office-based employees after more than two years of remote work, where they are onsite for two days and on remote work the rest of the week. This arrangement is part of Jollibee Group’s work reentry strategy, which takes a more human-centered approach to redesigning new employees’ work-life experiences.

Philippine pride

Besides the three consecutive years of being named among the World’s Best Employers, the Jollibee Group was also recognized by Forbes as among the World’s Most Female Friendly Companies in 2021.It is also the first-ever Philippine-based company to be recognized with the Gallup Exceptional Workplace Award (GEWA) in 2020.

“We dedicate all these awards to all our teams whose passion for excellence and commitment to our values have enabled the Jollibee Group to be what it is today. Our employees’ development and welfare will remain our top priority, knowing that our people are indeed our biggest competitive advantage,” said Mr. Tanmantiong.

“We are also glad that six other Philippine-based companies made it to the prestigious list this year – a testament to how more local companies are now increasingly able to compete with the world’s finest,” he added.

The Jollibee Group is now among the fastest-growing restaurant companies in the world, operating 6,300 stores in 34 countries through 18 brands. The company has eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger); six franchised brands (Burger King, Panda Express, PHO24, and Yoshinoya in the Philippines; Dunkin’ and Tim Ho Wan in certain territories in China); 80% ownership of The Coffee Bean and Tea Leaf; 60% ownership in the SuperFoods Group that owns Highlands Coffee and PHO24; and 51% ownership of Milksha, a popular Taiwanese bubble tea brand.

Jollibee Group also owns 90% participating interest in Titan Dining LP, a private equity fund that owns the Tim Ho Wan brand. Jollibee Group also has a business venture with award-winning Chef Rick Bayless for Tortazo, a Mexican fast-casual restaurant business in the United States. – Rappler.com

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Jollibee Group among Forbes’ World’s Best Employers for third straight year (2024)

FAQs

Jollibee Group among Forbes’ World’s Best Employers for third straight year? ›

For the third straight year, the Jollibee Group

Jollibee Group
Jollibee Foods Corporation (abbreviated as JFC and Jollibee Group; also known as Jollibee after its primary fast food brand) is a Filipino multinational company based in Pasig, Metro Manila, Philippines. JFC is the owner of the fast food brand Jollibee. Red Ribbon Bakeshop, Inc.
https://en.wikipedia.org › wiki › Jollibee_Foods_Corporation
figures on Forbes' list of the World's Best Employers in 2022. The Jollibee Group is not only the highest ranked Philippine-based company in the listing but also the highest ranked restaurant company in the world.

Is Jollibee Forbes list of the world's best employers? ›

October 21, 2022 – For the third straight year, Jollibee Group is named among the World's Best Employers by Forbes this 2022. Jollibee Group is the highest-ranking restaurant company in the said global listing, as well as the highest-ranking Philippine-based company.

What rank is Jollibee in the Philippines? ›

The brand further solidified its position by achieving fifth place in the strongest restaurant brand category, elevating its rating from AA- to AAA. Additionally, Jollibee is the only Philippine brand listed in the 2024 Top 25 Most Valuable Restaurant Brands and Top 10 Strongest Restaurant Brands.

Why is Jollibee so successful? ›

Firstly, Jollibee used marketing strategies to bring their mission and vision to life, adapting to trends and consumer behavior. Secondly, Jollibee focused on factors such as food quality, service quality, and cultural/social influence, which were found to have a significant impact on customer satisfaction.

What makes Jollibee different from its competitors? ›

A Sweet Twist on American Classics. Filipinos have a penchant for American food, but with a local twist. Jollibee's menu is a testament to this, offering items like spaghetti with a sweet banana ketchup sauce and hot dog chunks. This unique blend of flavors has made Jollibee a household name in the Philippines.

Who are the top 10 employers in the world? ›

List Of 10 Best Employers in the World
RankNameCountry/Territory
1Samsung ElectronicsSouth Korea
2MicrosoftUnited States
3AlphabetUnited States
4AppleUnited States
6 more rows
Jan 31, 2024

Is Jollibee successful in USA? ›

The brand was likewise named among America's Hottest Brands by AdAge, a global marketing and media publication based in the US. The brand continues to see more and more local Americans coming to its stores, with some locations seeing majority Americans as patrons.

Is Jollibee bigger than McDonald's? ›

While Jollibee is bigger than McDonald's on its home turf (where it accounts for more than half of the fast food market), the U.S. rival has a much larger global footprint, with over 40,000 stores around the world.

Why Jollibee is so famous in the Philippines? ›

Filipino culture is mostly family-oriented, and they promoted Jollibee's ad that way - large families would gather at the dinner table, sharing a bucket of spicy and crispy fried chicken. This is why much of Jollibee's success is due to the way the brand perfectly embodies Filipino identity and culture.

Is Jollibee bigger than McDonald's in the Philippines? ›

The Philippines may be the only country wherein a local brand outsells Mcdonald's. Jollibee has more sales than McDonald's in the Philippines. In 2022, Jollibee had sales of approximately 605M U.S. dollars, while McDonald's had sales of about 348M U.S. dollars.

Why Jollibee is better than McDonald's? ›

With 1,184 Jollibee stores nationwide to McDonald's 671, Jollibee leads in terms of visibility and accessibility. In addition, it's a Filipino brand that offers fast food items tailored and more suited to Filipino tastes and preferences. This customer intimacy makes Jollibee the clear winner in this category.

Is Jollibee American or Filipino? ›

Jollibee Foods Corporation (abbreviated as JFC and Jollibee Group; also known as Jollibee after its primary fast food brand) is a Filipino multinational company based in Pasig, Metro Manila, Philippines. JFC is the owner of the fast food brand Jollibee.

Who is the owner of Jollibee? ›

Tony Tan Caktiong is the founder and chairman of Jollibee Food, one of the world's fastest-growing Asian restaurant chains. Jollibee operates nearly 3,300 food outlets in the Philippines and more than 3,400 stores overseas.

Why do people want Jollibee? ›

Familiarity: Jollibee has been around for over 40 years, and it has become a familiar part of the Filipino community. Many Filipinos grew up eating Jollibee food, and the chain has become a part of their childhood memories. Affordability: Jollibee offers affordable meals that cater to the Filipino palate.

What are the rival firms of Jollibee? ›

Competitor comparison
  • McDonald's Corp Headquarters. 150,000. $25.5B.
  • Yum China Holdings Inc Headquarters. China. 155,000. $11.0B.
  • Domino's Pizza Inc Headquarters. 11,200. $4.5B.
  • Papa John's International Inc Headquarters. 13,200. $2.1B.

What is unique selling of Jollibee? ›

Jollibee's unique selling proposition (USP) is its focus on creating a “Langham-scrap” (aroma-delicious) experience for its customers. The brand's signature dishes are made with locally-sourced ingredients, and its recipes are developed to cater to the Filipino palate.

Who is the best employer in the world? ›

Fortune 100 Best Companies to Work For 2024
RankCompany NameLocation
1HiltonMcLean, VA, US
2CiscoSan Jose, CA, US
3NVIDIASanta Clara, CA, US
4American ExpressNew York, NY, US
6 more rows

How successful is Jollibee? ›

Jollibee is the largest fast food chain brand in the Philippines, operating a network of more than 1,500 stores in 17 countries. A dominant market leader in the Philippines, Jollibee enjoys the lion's share of the local market that is more than all the other multinational fast food brands in PH combined.

Is Jollibee a successful business? ›

Domestic Expansion and Market Dominance:

The 1980s saw a rapid increase in the number of Jollibee outlets across the Philippines. The brand's success was not only due to its unique menu but also its commitment to providing a consistently positive customer experience.

What is the highest employee company in the world? ›

Walmart had about 2.1 million employees in 2023, the highest of all companies worldwide that year. Walmart also led ranking of companies by revenue in 2022, with a total revenue of about 640 billion U.S. dollars. Amazon followed in second with 1.5 million employees worldwide, with Hoi Han Precision Industry in third.

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