U.S. Amazon Prime users 2024 | Statista (2024)

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U.S. Amazon Prime users 2024 | Statista? ›

By 2024, the number of Amazon

There are an estimated 167.2 million Amazon Prime members based in the US.

How much does Amazon Prime cost? A standard membership costs $14.99 per month or $139 for a one-year subscription.

With over 80% of the users from the United States, there are more than 310 million active users of Amazon globally. Around 230 million Amazon customers are from the United States.

To control access to your profile, see Lock Your Prime Video Profile. You can have up to six user profiles (the default primary profile plus up to five additional profiles, which can be either adult or Kid's profiles) within Prime Video on a single Amazon account.

Amazon has a market cap or net worth of $1.97 trillion as of June 21, 2024. Its market cap has increased by 51.70% in one year.

The jitters

Prime's success is owed in large part to kids obsessed with the brand. Between its social media stunts and limited drops, Prime was built for the glued-to-their-phone tweens of today. Those under age 8 already spend three hours per day on the apps, per Morning Consult's March 2024 Growing Up Alpha report.

The most recent hike came in 2022 and saw the annual Prime membership fee increase by a hefty 17% to $139 a year, significantly more than the original annual fee of $79.

Amazon Prime users in the United States total 174.9 million in 2023; projections indicate Amazon Prime users will surpass 188.5 million in 2026.

Prime Access Membership: an alternative to a senior discount (for those who qualify) Amazon doesn't offer a specific senior discount, but certain seniors qualify for the Prime Access Membership. This subscription offers a reduced monthly subscription fee of $6.99 (a 50% discount).

Who is Amazon's biggest customer? ›

Report: Apple Is One Of Amazon's Biggest Customers, Spending Over $350 Million Per Year. Senior Contributor. Journalist, analyst, author, and speaker.

Countries With the Most Amazon Users

The country with the most Amazon users is the United States. Amazon is the most popular e-commerce site in the U.S., totaling 2.2 billion monthly visits in April 2023. Globally, Amazon has over 300 million active users.

All told, the three components generated $143.3 billion in Q1 2024 revenue, a 13% increase from the first quarter a year earlier. Operating income for Q1 2024 reached $15.3 billion, much higher than the $4.8 billion a year earlier. Big-picture takeaways are this.

(Bloomberg) -- Amazon.com Inc.'s Prime subscription service hit a new high of 180 million US shoppers in March, an increase of 8% from a year earlier, according to Consumer Intelligence Research Partners, which has tracked Amazon memberships since 2014.

Amazon Prime Video makes money through subscription fees, advertisem*nts, rentals (pay-per-view), content licensing, etc. Amazon Prime video's business model is summarized below for your convenience. Subscription based model: As mentioned, users pay a monthly or annual fee to access the content on Amazon Prime Video.

Amazon Household is a feature that lets you share numerous benefits with another adult and up to four children, helping you make the most of your Prime membership. Your Household can include up to six members (two adults and up to four children), and it's easy to add or remove members and share content with each other.

Amazon Prime Video: 200 million+

Netflix continues to reign supreme in the world of streaming services, maintaining its position as the platform with the most subscribers.

How much does a Prime membership cost? Let's start with the cost. A Prime membership is $14.99 per month, or $139 per year if you pay annually.

When your free trial or membership period ends, we'll automatically charge for the next membership period. Current Amazon Prime membership pricing: $14.99 per month. $139 per year.