What is Unique About Pure Storage? (2024)

In the vast sea of technology providers, standing out can be a daunting task. Yet, one brand that has consistently risen to the challenge is Pure Storage. So what makes Pure Storage unique? Let's dive into the extraordinary characteristics that set this brand apart.

For starters, Pure Storage revolutionized the storage industry by being the first to market with an all-flash storage array, the Pure Storage FlashArray. This innovative product delivers high performance, reliability, and efficiency, making it a game-changer in the industry. Unlike traditional disk-based storage, flash storage is much faster, more compact, and energy-efficient. Pure Storage's FlashArray has been instrumental in accelerating business processes, improving customer experience, and enabling real-time analytics.

Next up is the Evergreen Storage model – a standout feature that truly sets Pure Storage apart. Traditional storage systems require periodic, disruptive upgrades that can lead to downtime, data migration, and additional costs. However, with the Evergreen model, these issues are a thing of the past. The concept is simple, "Buy once, upgrade as needed". The Evergreen model ensures that your storage system never ages, never slows down, and never requires forklift upgrades. This not only reduces costs but also minimizes waste, making it an environmentally friendly option.

Pure Storage also stands out due to its customer-centric approach. The company’s commitment to customer success is evident in their flat and fair maintenance policy. Unlike many other storage providers who increase maintenance fees after the initial warranty period, Pure Storage guarantees no increase in maintenance fees for the life of the subscription. This provides predictability and transparency, a breath of fresh air in an industry where hidden costs can often be a pain point for customers.

One of the most unique aspects of Pure Storage is its AI-driven management and support platform, Pure1. This platform uses machine learning and AI to analyze more than a trillion telemetry data points per day, providing actionable insights and predictive analytics. This helps businesses to proactively manage their storage, anticipate needs, and prevent issues before they happen. In essence, Pure1 allows companies to spend less time managing storage and more time focusing on strategic initiatives.

Pure Storage also sets the bar high with its comprehensive product portfolio. From all-flash arrays like FlashArray//X and FlashBlade, to hybrid storage solutions like FlashStack, to data protection solutions like FlashRecover, Pure Storage offers a wide range of products to meet various business needs. These solutions are designed to deliver high performance, simplicity, and operational efficiency.

Moreover, Pure Storage's commitment to innovation is second to none. The company invests heavily in research and development to continually improve its products and introduce new solutions. This commitment to innovation ensures that Pure Storage customers always have access to the latest and greatest in storage technology.

Finally, Pure Storage prides itself on its top-notch customer service. The company boasts a certified NPS (Net Promoter Score) of 82, which is significantly higher than the average for tech vendors. This score reflects the high level of satisfaction among Pure Storage customers, a testament to the company's dedication to delivering exceptional customer experiences.

In conclusion, Pure Storage is unique in its innovative, customer-centric approach to storage solutions. Its pioneering all-flash array, Evergreen model, flat and fair maintenance policy, AI-driven Pure1 platform, comprehensive product portfolio, commitment to innovation, and high-quality customer service set it apart in the competitive storage industry.

At SHI, we understand the importance of partnering with unique and innovative companies like Pure Storage. We’re here to help your organization benefit from Pure Storage’s unique offerings, helping you save time, reduce costs, and drive your business forward. Let’s #SolveWithSHI and make your IT journey a success story. #WeAreSHI.

For any of your Pure Storage needs, please reach out to:

Anthony_Kaufman@SHI.com

Vicki_Agrawal@SHI.com

What is Unique About Pure Storage? (2024)

FAQs

What is Unique About Pure Storage? ›

In a world of fragmented systems, Pure Storage delivers a single, consistent platform that meets all your data storage needs. This enhances your reliability and performance, allowing more focus on innovation and less on infrastructure. Commitment to sustainability and efficiency.

What makes Pure Storage unique? ›

Pure Storage not only delivers high-density all-flash storage with reduced space and energy consumption—up to 85% less energy consumption and 10 times less space than competitors—but also makes the all-flash data center a reality.

Why is Pure Storage the best? ›

Proven IT agility, unmatched sustainability, and the lowest TCO in the industry. Only Pure Storage delivers a consistent portfolio for all your workloads with 100% non-disruptive upgrades and savings up to 60%.

What are the benefits of Pure Storage? ›

Pure Storage solutions are designed for deployment and optimization in a matter of hours, not days. But simplicity is delivered in other ways as well. Because solid state storage has no moving parts, there is a reduced vulnerability surface, resulting in increased reliability and efficiency.

Who competes with Pure Storage? ›

Top Competitors and Alternatives of Pure Storage

The top three of Pure Storage's competitors in the Storage Infrastructure category are Google Cloud Storage with 93.10%, Amazon Elastic Block Store (Amazon EBS) with 1.40%, DigitalOcean with 1.39% market share.

Is TrueNAS better than Pure Storage? ›

Pure Storage Flash Arrays rates 4.3/5 stars with 10 reviews. By contrast, TrueNAS rates 4.7/5 stars with 164 reviews. Each product's score is calculated with real-time data from verified user reviews, to help you make the best choice between these two options, and decide which one is best for your business needs.

Is Pure Storage better than NetApp? ›

NetApp all-flash arrays deliver more IOPS and lower latency than Pure FlashArray at a better price. In independent tests and real-world validations, NetApp consistently outperforms Pure systems.

What is the ranking of Pure Storage? ›

Pure Storage is named A Leader again in the 2023 Gartner® Magic Quadrant™ for Primary Storage. This marks the fourth consecutive year being positioned highest for Ability to Execute and furthest for Completeness of Vision in the Gartner® Magic Quadrant™ and the 10th* year in a row as A Leader.

Is Pure Storage a NAS? ›

Choose Pure Storage FlashBlade® for File Storage

Pure FlashBlade® is a scale-out NAS solution that allows you to simplify and consolidate data storage in modern storage infrastructure. FlashBlade offers both file and object storage and delivers native all-flash performance.

Is Pure Storage a good investment? ›

Pure Storage has 8.88% upside potential, based on the analysts' average price target. Is PSTG a Buy, Sell or Hold? Pure Storage has a consensus rating of Moderate Buy which is based on 12 buy ratings, 5 hold ratings and 0 sell ratings.

What kind of storage is Pure Storage? ›

Pure Storage provides all-flash data storage products and solutions for data centers. Pure's core product offerings include: FlashArray//X: A performance-optimized, all-flash, end-to-end NVMe and NVMe-oF storage array designed to provide block storage for Tier 0 and Tier 1 applications.

What industry is Pure Storage in? ›

Pure Storage Inc (Pure Storage) is an enterprise data storage software and service provider.

Does Pure Storage have cloud storage? ›

Pure Storage Solutions Have. Your Cloud Covered. Delivering enterprise class storage for hybrid, multi, private, and public clouds.

Is Pure Storage a unicorn? ›

Like a number of other unicorns, Pure Storage's later funding rounds have drawn investors who more typically operate in the public equity market.

Who is the largest shareholder of Pure Storage? ›

Pure Storage is not owned by hedge funds. The company's largest shareholder is FMR LLC, with ownership of 15%. The Vanguard Group, Inc. is the second largest shareholder owning 9.9% of common stock, and BlackRock, Inc.

How does Pure Storage make money? ›

In fact, subscription services now account for nearly half of Pure Storage's revenue. Given the company's leadership and growth in subscriptions, as well as the latest updates to the partner program, Pure Storage is uniquely positioned to support partners' business growth in the as-a-Service era.

What are 3 advantages of local storage? ›

Local storage offers the advantages of control, privacy, performance, offline access, and dependability. The user has complete control over the data and storage infrastructure, which might be necessary for security and regulatory reasons.

What is the advantage of storage as a service? ›

Storage as a Service (STaaS) is the practice of using public cloud storage resources to store your data. Using STaaS is more cost efficient than building private storage infrastructure, especially when you can match data types to cloud storage offerings.

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